List Building

This summer we are working on new startup ideas. Part of the work in those ideas is to define an ideal customer profile. Once an ideal profile has been determined, it becomes important to start building lists of potential prospects for your startup.

List building is a fascinating subject. It is the life blood of young startups and being good at it can make a huge difference for a business.

We have always been really good at list building, hacking together our own solutions for great lists.

This morning I spent a good chunk of time look at Salesloft, an Atlanta company run by my friend Kyle Porter. I was really impressed by the Salesloft tool and immediately placed my purchase. Try it out!

What tips do you have for list building?